Congrats! Sonam Kapoor’s fashion label ‘Rheson’ wins PETA award!



Actress Sonam Kapoor and her producer-sister Rhea Kapoor’s fashion label Rheson has bagged the Compassionate Business Award from the People for the Ethical Treatment of Animals (PETA) India for a line of bags made exclusively of vegan materials.

sonam kapoor and rhea kapoor
“Shoppers’ demand for cruelty-free fashion is on the rise — and thanks to compassionate companies like Rheson, it’s easier than ever to get a killer look without killing animals,” says Benazir Suraiya, PETA’s fashion expert and associate manager of celebrity and media projects.

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This is not the first time that Sonam, who was crowned PETA’s Hottest Vegetarian Celebrity of 2016, has stood for animals.

In 2015, she wrote a letter to the Union Minister of Environment, Forest and Climate Change, urging him not to revoke the ban on classroom dissection for university life-science and zoology students.

In March 2010, she sent a letter on behalf of PETA to then-Maharashtra Home Minister R.R. Patil, urging him to ban glass-coated manja across the state after Mumbai police banned it within the city. And in 2011, she donated “kind kites” to children to help prevent injuries from manja.